Website design and visual key elements for Piekarnia Kaliszczak, which produces and sells bread, confectionery and ice cream. The company consists of a production plant and 11 stores. Having been on the market for 41 years, it has invariably been offering the highest quality products based on traditional recipes.

The image website presents the history of the brand and its full offer, as well as all available sales points.


The website design is adapted to each type of device, adjusting to their resolution and screen type.




A new visual key was created for the purposes of the website design, social media communication, as well as product catalogs. It includes a dedicated system of pictograms and markings as well as image photos.
