Website design and visual key elements for Piekarnia Kaliszczak, which produces and sells bread, confectionery and ice cream. The company consists of a production plant and 11 stores. Having been on the market for 41 years, it has invariably been offering the highest quality products based on traditional recipes.
![](https://letsgrow.pl/content/images/2021/01/Kaliszczak-Strona-1-1-3.png)
The image website presents the history of the brand and its full offer, as well as all available sales points.
![](https://letsgrow.pl/content/images/2021/01/Kaliszczak-Strona-4-1.png)
![](https://letsgrow.pl/content/images/2021/01/Kaliszczak-Strona-5-1.png)
The website design is adapted to each type of device, adjusting to their resolution and screen type.
![](https://letsgrow.pl/content/images/2021/01/Kaliszczak-Strona-3-1.png)
![](https://letsgrow.pl/content/images/2021/01/Kaliszczak-Strona-KIVI-1.png)
![](https://letsgrow.pl/content/images/2021/01/Kaliszczak-zdj-cia-1-1.png)
![](https://letsgrow.pl/content/images/2021/01/Kaliszczak-zdj-cia-2-1.png)
A new visual key was created for the purposes of the website design, social media communication, as well as product catalogs. It includes a dedicated system of pictograms and markings as well as image photos.
![](https://letsgrow.pl/content/images/2021/01/Piktogramy-1.png)